For the 2022/23 season, I developed the visual identity of SV Ostedt’s social media presence, drawing inspiration from college football aesthetics. By incorporating elements like the town’s map and clover symbols—reflecting the club’s logo—I aimed to create a strong connection to our local heritage.
Wallpaper Wednesday
For "Wallpaper Wednesday," I created a collection of wallpapers that fans can screenshot directly from the Instagram story and use as their phone background. I had a lot of fun experimenting with standalone designs and I'm really happy with how they turned out in the end. Content pieces like these add extra value for fans, giving them something more to engage with beyond just following the event. Inspired by similar initiatives in US sports, I thought it was a really cool way to bring something fresh to our channels.
Motion Graphics
In addition to poster designs I created motion graphics, including video trailers for events like the second half season kickoff, to build excitement and engage the SV Ostedt community.
